Effective Internet

GEO Targeting (Regionalise and Control your Web Traffic ) by Vikas Amrohi

GEO Targeting (Regionalise and Control your Web Traffic ) by Vikas Amrohi

Web is spreading not like a flood in sand, it is spreading like I have no words to say .
There are over 400 million non-English speaking Internet users and nearly half of all Internet users live in Asia and Europe (this figure will grow to 75% by 2005, when there will be around a billion people online). Asian market is one of the major market of online business promotions. The 75% asian enterprisers works for Europe and US.
Travel, Finance and Real Estate industries are the biggest online industries. If I take the example of one of my

signature industry then this industry has no edges. The spreading traffic may hell for you. If you are getting 50-60k visitors daily but not from the target market then that is worthless or you.
GEO targeting is the best technique to manage the traffic and enhance the online sales.
What is GEO Targetting? GEO targeting is a geographical Redirect it is an easy way to redirect the traffic suppose if you have any multilingual site. Instead of having your visitors to go to the main site and click the language they want, you should have to
GEO Target to directly send visitors to the desired language

version from where the user is. Baiscally in GEO targeting the software picks the request IP and check the country location and then passes the pages to display.
Geotargeted ad placements allow us to take an existing, fairly standardized product/concept and market it to defined geographic and cultural markets. Each geographic region is essentially a niche market that can be targeted. So if you have multilingual visitors then always use GEO targeting.

Cheers
Vikas Amrohi


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